Marketing Stories
FruitsUSDA Announces Grants To Enable More Farmers Markets To Serve Low-Income Families
May 7, 2015
Purchasing fresh produce at Farmer’s Markets may get easier for low-income families. Food, Nutrition, and Consumer Services Under Secretary Kevin Read More
Leafy VegetablesLGMA Welcomes New Officers And Board Members For 2015
May 5, 2015
The California Leafy Greens Marketing Agreement (LGMA) welcomed several newly elected members and appointed new officers during a meeting of Read More
CitrusHow You Can Survive The Mobilegeddon
May 4, 2015
The Mobilegeddon is upon us. No, this isn’t a time to prepare disaster bunkers, or buy canned food in bulk. Read More
FruitsShare Your Story Of Environmental Stewardship
May 1, 2015
As I wrote this column, Earth day, which is celebrating its 45th anniversary, was quickly approaching. The annual holiday, which is Read More
FruitsExpand Your On-Farm Market’s Reach In A Click Or Two
May 1, 2015
USDA’s local food directories can help promote your business while expanding your reach to new customers. Read More
FruitsWhat USDA Local Food Directory Is Right For Your Business?
May 1, 2015
According to the USDA’s Local Food Directories, there are specific definitions for farmers’ market, on-farm market, CSA, and food hub. Read More
Plato the Publixaurus
Citrus1 Million Promos And Counting Pump Up Florida Farmers
April 30, 2015
Supermarket stalwart Publix pushes Fresh From Florida fare at record level. Read More
MarketingVidalia Onion Committee Kicks Off “V Is For Vidalia” Marketing Campaign
April 28, 2015
Promotion focuses on the benefits of Vidalia onions to younger consumers via digital and social media activities. Read More
Apple Grower of the YearTerhune Orchards Celebrates 40th Anniversary
April 24, 2015
It’s a Mount-u-mental celebration for the 2005 Apple Grower Of The Year and family. Read More
CitrusFlorida Agriculture Rings Up Record $4.2 Billion In International Sales
April 13, 2015
Accomplishment represents third year in a row that Sunshine State exports have topped the $4 billion mark. Read More
Summer Foley, Miss Florida Citrus 2015
Citrus6 Questions With Miss Florida Citrus 2015
April 7, 2015
Pageant's much-anticipated comeback brings with it a breath of fresh air. Read More
Farm ManagementLocation Is King When Marketing
March 31, 2015
University of Pennsylvania Wharton School marketing professor David Bell was being interviewed on my local NPR station about his recently Read More
The Latest
CitrusSenate OKs Trade Priorities And Accountability Act
May 26, 2015
Late on the evening of Friday, May 22, the U.S. Senate approved the Trade Priorities And Accountability Act (TPA) of Read More
Apples & PearsSounding Off On Record Purchase Of Apples
May 26, 2015
Recently USDA’s Agriculture Marketing Service announced the purchase of 34.9 million pounds of fresh apples and 16.1 million pounds of Read More
Operation Outdoor Freedom participants
CitrusFlorida Proud To Be Home Of The Brave [Opinion]
May 25, 2015
Operation Outdoor Freedom invites wounded service members and veterans of the U.S. military to enjoy recreational activities in state forests and on private lands. Read More
FruitsUSDA Announces Grants To Enable More Farmers Markets To…
May 7, 2015
Purchasing fresh produce at Farmer’s Markets may get easier for low-income families. Food, Nutrition, and Consumer Services Under Secretary Kevin Read More
Leafy VegetablesLGMA Welcomes New Officers And Board Members For 2015
May 5, 2015
The California Leafy Greens Marketing Agreement (LGMA) welcomed several newly elected members and appointed new officers during a meeting of Read More
CitrusHow You Can Survive The Mobilegeddon
May 4, 2015
The Mobilegeddon is upon us. No, this isn’t a time to prepare disaster bunkers, or buy canned food in bulk. Read More
FruitsShare Your Story Of Environmental Stewardship
May 1, 2015
As I wrote this column, Earth day, which is celebrating its 45th anniversary, was quickly approaching. The annual holiday, which is Read More
FruitsExpand Your On-Farm Market’s Reach In A Click Or …
May 1, 2015
USDA’s local food directories can help promote your business while expanding your reach to new customers. Read More
FruitsWhat USDA Local Food Directory Is Right For Your Busine…
May 1, 2015
According to the USDA’s Local Food Directories, there are specific definitions for farmers’ market, on-farm market, CSA, and food hub. Read More
Plato the Publixaurus
Citrus1 Million Promos And Counting Pump Up Florida Farmers
April 30, 2015
Supermarket stalwart Publix pushes Fresh From Florida fare at record level. Read More
MarketingVidalia Onion Committee Kicks Off “V Is For Vidalia” Ma…
April 28, 2015
Promotion focuses on the benefits of Vidalia onions to younger consumers via digital and social media activities. Read More
Apple Grower of the YearTerhune Orchards Celebrates 40th Anniversary
April 24, 2015
It’s a Mount-u-mental celebration for the 2005 Apple Grower Of The Year and family. Read More
CitrusFlorida Agriculture Rings Up Record $4.2 Billion In Int…
April 13, 2015
Accomplishment represents third year in a row that Sunshine State exports have topped the $4 billion mark. Read More
Summer Foley, Miss Florida Citrus 2015
Citrus6 Questions With Miss Florida Citrus 2015
April 7, 2015
Pageant's much-anticipated comeback brings with it a breath of fresh air. Read More
Farm ManagementLocation Is King When Marketing
March 31, 2015
University of Pennsylvania Wharton School marketing professor David Bell was being interviewed on my local NPR station about his recently Read More
Fresh From Florida Strawberry Parfait recipe
BerriesNew Partnership Sends Florida Strawberries To Puerto Ri…
March 26, 2015
Latest addition extends Sunshine State’s agricultural export reach in the Caribbean. Read More
FruitsHow To Get Started With Partnerships And Sponsorships
March 25, 2015
Mark Saunders of Saunders Farm says your business is never too small or too big to get more value for what you do on your farm. Read More
FruitsValue Through Partnerships And Sponsorships [Opinion]
March 25, 2015
Mark Saunders of Saunders Farms says admission is one way to get value for what you do, but sponsorships and partnerships are the next level. Read More