Yara Acquires German Water Sensor Company

Yara International has acquired the German water sensor company ZIM Plant Technology GmbH.

ZIM Plant Technology sells crop water sensor technology, which is mostly used in high-precision irrigation systems to improve yields and water use efficiency.

“We will incorporate the knowledge and technology into Yara’s existing crop nutrition solutions, providing a valuable add-on for our offering to irrigated farming. This clearly improves Yara’s leadership position within the growing fertigation segment,” says SVP and Head of Downstream Egil Hogna.

Hogna indicated that farmers’ motivation to purchase the technology is reduced water consumption, increased yields, and improved crop quality. Integrating the water precision tool with Yara’s knowledge about precise application of water soluble and liquid fertilizer (fertigation) is a good fit.

“This is a strategic step for Yara into a new segment of the precision farming business, and it is also a response to our creating impact strategy of addressing resource scarcity,” says Hogna.

Freshwater availability is predicted to become one of the major global challenges. Currently, agriculture uses about 70% of freshwater withdrawals. If water use efficiency is not improved, by 2030 the agricultural sector alone will need more water than is sustainably available. As a conservative estimate, the water sensor technology reduces water usage by 20%.

Closing of the deal subject to normal conditions is expected on Jan. 1, 2014.

Source: Yara International news release

Topics: ,

Leave a Reply

Citrus Stories
Citrus
April 18, 2017
Citrus Growth Path Uncertain as Florida Real Estate Surges
According to the latest Lay of the Land Market Report, the waiting game for a solution to greening has tempered groves sales. Read More
drought management; irrigation; water management
Citrus
April 17, 2017
Florida Flush with Water Shortage Warnings
Conservation practices preached throughout the state as exceptionally dry pattern persists.  Read More
Citrus
April 17, 2017
Natural Enemies for Asian Citrus Psyllid
The eventual spread of Huanglongbing (HLB), or citrus greening, to commercial groves in California seems inevitable. But the devastation seen Read More
Georgia Citrus Association grove tour meeting
Citrus
April 15, 2017
Georgia Citrus Seeking to Make Its Mark
Florida's neighbors to the north are getting serious about citrus, for good reason. Read More
Specialty vegetable farm market display
Citrus
April 14, 2017
How Florida Growers Are Agritaining and Gaining
Come one, come all — big and small — there are multiple ways to benefit from Agritourism. Read More
Citrus
April 12, 2017
Florida Company Seeks Approval of Novel Approach to Fight Citrus Greening
USDA prepares impact statement on technology that introduces a spinach defensin protein into trees via the tristeza virus. Read More
Laboratory beakers
Citrus
April 12, 2017
USDA Announces Nearly $22 Million in HLB Research Funding
Agency has invested $57 million on the deadly citrus disease since 2014. Read More
Citrus
April 11, 2017
Florida Citrus Stuck in Crop Forecast Funk
Latest estimate from USDA shows no change for oranges; grapefruit count gets squeezed. Read More
Illustration of CRISPR-Cas9
Citrus
April 10, 2017
BASF Licenses CRISPR-Cas9 Technology for Agriculture Use
Genome-editing from Broad Institute has potential to be a more precise tool to improve ag products. Read More
Hurricane Matthew satellite image as it brushed past Florida
Citrus
April 6, 2017
Mild or Wild? Here Is Your 2017 Atlantic Hurricane Season Outlook
Possible return of El Niño climate phase could sap strength out of any stormy scenarios. Read More
Citrus
April 5, 2017
Chlorpyrifos’ Ban Reversed: Researchers React
Last week, EPA declined to ban the pesticide, which had been recommended for removal during the Obama administration. Read More
Citrus
March 31, 2017
FMC to Acquire Portion of DuPont Crop Protection Portfolio
Deal makes FMC the fifth largest agriculture chemical company, valued at $3.8 billion annually. Read More
Citrus
March 31, 2017
Latest Snowpack Report is Welcomed News for California Farmers
March reading shows 164% of historical average. Read More
Fresh From Florida booth at 2017 Florida Citrus Show
Citrus
March 31, 2017
Fresh From Florida Marketing Threatened by Major Budget Cuts
House Ag Committee proposal would gut the successful program. Read More
Berries
March 30, 2017
Chateau Herbicide SW Now Registered for Use in Citrus, Caneberries
Broad spectrum preemergent herbicide to control broadleaf and grasses. Read More
The Latest
Citrus
April 21, 2017
Alliance Stepping Up Efforts to Protect …
The Specialty Crop Farm Bill Alliance has kicked off its efforts to communicate to Congress its priority needs for the Read More
Citrus
April 20, 2017
Farm Labor Is in Crisis
To have a great crop potentially rot in the field because workers can’t be sourced is probably worse than a weather event taking out production. Read More
Citrus
April 18, 2017
Florida Growers Seeking Inspiration Need…
The firsthand experience of speaking with farmers and actually seeing all the hard work, knowledge, ingenuity, and people behind where our food comes from is invaluable. Read More
Citrus
April 18, 2017
Citrus Growth Path Uncertain as Florida …
According to the latest Lay of the Land Market Report, the waiting game for a solution to greening has tempered groves sales. Read More
Citrus
April 17, 2017
Florida Flush with Water Shortage Warnin…
Conservation practices preached throughout the state as exceptionally dry pattern persists.  Read More
Citrus
April 17, 2017
Natural Enemies for Asian Citrus Psyllid
The eventual spread of Huanglongbing (HLB), or citrus greening, to commercial groves in California seems inevitable. But the devastation seen Read More
Citrus
April 15, 2017
Georgia Citrus Seeking to Make Its Mark
Florida's neighbors to the north are getting serious about citrus, for good reason. Read More
Citrus
April 14, 2017
How Florida Growers Are Agritaining and …
Come one, come all — big and small — there are multiple ways to benefit from Agritourism. Read More
Citrus
April 12, 2017
Florida Company Seeks Approval of Novel …
USDA prepares impact statement on technology that introduces a spinach defensin protein into trees via the tristeza virus. Read More
Citrus
April 12, 2017
USDA Announces Nearly $22 Million in HLB…
Agency has invested $57 million on the deadly citrus disease since 2014. Read More
Citrus
April 11, 2017
Florida Citrus Stuck in Crop Forecast Fu…
Latest estimate from USDA shows no change for oranges; grapefruit count gets squeezed. Read More
Citrus
April 10, 2017
BASF Licenses CRISPR-Cas9 Technology for…
Genome-editing from Broad Institute has potential to be a more precise tool to improve ag products. Read More
Citrus
April 6, 2017
Mild or Wild? Here Is Your 2017 Atlantic…
Possible return of El Niño climate phase could sap strength out of any stormy scenarios. Read More
Citrus
April 5, 2017
Chlorpyrifos’ Ban Reversed: Resear…
Last week, EPA declined to ban the pesticide, which had been recommended for removal during the Obama administration. Read More
Citrus
March 31, 2017
FMC to Acquire Portion of DuPont Crop Pr…
Deal makes FMC the fifth largest agriculture chemical company, valued at $3.8 billion annually. Read More
Citrus
March 31, 2017
Latest Snowpack Report is Welcomed News …
March reading shows 164% of historical average. Read More
Citrus
March 31, 2017
Fresh From Florida Marketing Threatened …
House Ag Committee proposal would gut the successful program. Read More
Berries
March 30, 2017
Chateau Herbicide SW Now Registered for …
Broad spectrum preemergent herbicide to control broadleaf and grasses. Read More