NatureFresh Farms Launches OhioRed Tomato Program

NatureFresh has been shipping ‘OhioRed’ tomato on the vine (TOV) from Delta since February and will begin shipping an extensive array of specialty tomatoes from Ohio starting in mid-November.
NatureFresh has been shipping ‘OhioRed’ tomato on the vine (TOV) from Delta, OH, since February and will begin shipping an extensive array of specialty tomatoes from Ohio starting in mid-November.

The Produce Marketing Association (PMA) recently announced that NatureFresh Farms is a Finalist for the PMA Impact Award: Excellence in Packaging.

NatureFresh’s TomBox will be featured at the upcoming PMA Fresh Summit Tradeshow & Convention in Orlando, FL, Oct. 15-16 in the Innovation @ Work section of the show.

“We are very pleased to be named a finalist for this very important packaging sustainability award,” said Chris Veillon, Director of Marketing.

The TomBox, a grab and go container made from 100% recycled material, gives the consumer an opportunity to hand-select their specialty tomatoes from NatureFresh’s self-serve TomBar that can be found at key retail locations in the Midwest and in Canada.

The TomBox is said to help to support the reduction of 45,000-plus pounds of plastic that would end up in a landfill.

At the upcoming PMA Fresh Summit Tradeshow & Convention, NatureFresh will be promoting its new OhioRed Tomato Program with year-round production coming from the company’s new greenhouse facility in Delta, OH. NatureFresh has been shipping ‘OhioRed’ tomato on the vine (TOV) from Delta since February and will begin shipping an extensive array of specialty tomatoes from Ohio starting in mid-November.

In addition to TOVs and specialty tomatoes, the company will be launching ‘OhioRed Beefsteak’ tomatoes and ‘OhioRed Roma’ tomatoes that will be available later this winter.

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