New Strawberry Soil Fungicide For California

AgraQuest has announced that its broad-spectrum soil fungicide, Serenade Soil, is now approved for use in California strawberries. Serenade Soil is a unique soil fungicide combining control on important yield-robbing diseases with root colonization and plant growth effects, thus giving growers a new unique approach to both protect and enhance yields.

“With the removal of methyl bromide and the practical challenges of using other fumigant technologies, California strawberry growers face mounting difficulty controlling soil diseases,” said Ashish Malik, Senior VP of Marketing at AgraQuest. “Serenade Soil, with its strong disease control and yield benefits, will be an important part of a soil pest program.”

Applied at planting, Serenade Soil first attacks soil-dwelling pathogens, and then quickly builds a disease protection zone around the seedling’s roots. As the seedling grows, the beneficial bacteria in Serenade Soil continue to grow, attaching themselves to the roots of the plant, expanding the disease protection zone. Unlike traditional soil fungicides, this second powerful effect continues to protect the plant during the season, and results in higher-yielding fields and better quality fruits and vegetables.

Protecting the state’s more than $2 billion strawberry crop is a priority for California’s leaders, including the Department of Pesticide Regulation, who recently formed the Working Group to Identify Ways to Grow Strawberries without Fumigants. The work group is tasked with evaluating new technologies and developing recommendations for growers near the end of 2012.

The recently approved label will allow applications for control of verticillium. The company plans for the label for Serenade Soil to be expanded to include additional strawberry diseases in the future. In 2012 field trials, the product will continue to be evaluated for its effects on Phytophthora and Fusarium. Since the product is widely tank-mix compatible, expanded trials will also focus on integration of Serenade Soil with weed control and insect control products.

“The era of a single product controlling weed seeds, soil insects, and soil diseases has passed with the removal of methyl bromide,” said Malik. “Growers today are integrating a number of technologies to improve their control programs. Serenade Soil will be an important component of these programs.”

Available to U.S. growers of fruits and vegetables like tomatoes, potatoes, and melons since 2010, Serenade Soil has quickly gained a following among growers seeking improved yields and profits. Years of investigation have demonstrated that plants treated with Serenade Soil fungicide are stronger and healthier, and deliver average yield increases of better than 13% across a variety of crops, growing practices and production areas.

Leave a Reply

Featured Stories

IrrigationCalifornia Growers Sue State Over Drought
October 30, 2014
They claim the State Water Resources Control Board illegally denied water deliveries. Read More
CucurbitsNew Watermelon Planting Program For The Southeast U.S.
October 30, 2014
Sakata seeking to make regional impact by providing in-demand material through several local producers. Read More
Leafy Vegetables3 Can’t-Miss Cabbage Varieties For Florida Growers
October 30, 2014
Reed's Seeds highlights a trio of high-performance selections for Sunshine State producers. Read More
Insect ControlTake Control Of Thrips In Your Greenhouse
October 30, 2014
Why such a foreboding title? Thrips, one of the tiniest pests of greenhouse crops, are the carrier of one of Read More
BerriesManage Black Root Rot Of Strawberry
October 30, 2014
Controls include preplant nematode analysis, three-to-five year crop rotations, and more. Read More
FruitsSexual Evolution May Bear More Fruit In The Orchard
October 30, 2014
Scientists take a closer look at genes and find new plant breeding possibilities. Read More
Apples & PearsWashington Apples To Restart Shipments To China
October 29, 2014
Agreement reached between U.S. and Chinese governments to reinstate market access after two-year absence. Read More
EquipmentEnter To Win A Kubota At The Washington State Horticultural Association Annual Meeting
October 29, 2014
Attendees have a chance to take home a new utility vehicle courtesy of Wilbur-Ellis and Western Fruit Grower. Read More
CitrusUSDA To Provide $4 Million For Honey Bee Habitat
October 29, 2014
The funds will go toward helping growers implement conservation practices to improve honey bee health. Read More
FruitsHuge California Drought Meeting Planned
October 29, 2014
State, federal officials to meet as forecasts for the coming year look bleak. Read More

The Latest

IrrigationCalifornia Growers Sue State Over Drought
October 30, 2014
They claim the State Water Resources Control Board illegally denied water deliveries. Read More
CucurbitsNew Watermelon Planting Program For The Southeast U.S.
October 30, 2014
Sakata seeking to make regional impact by providing in-demand material through several local producers. Read More
Leafy Vegetables3 Can’t-Miss Cabbage Varieties For Florida Grower…
October 30, 2014
Reed's Seeds highlights a trio of high-performance selections for Sunshine State producers. Read More
Insect ControlTake Control Of Thrips In Your Greenhouse
October 30, 2014
Why such a foreboding title? Thrips, one of the tiniest pests of greenhouse crops, are the carrier of one of Read More
BerriesManage Black Root Rot Of Strawberry
October 30, 2014
Controls include preplant nematode analysis, three-to-five year crop rotations, and more. Read More
FruitsSexual Evolution May Bear More Fruit In The Orchard
October 30, 2014
Scientists take a closer look at genes and find new plant breeding possibilities. Read More
Apples & PearsWashington Apples To Restart Shipments To China
October 29, 2014
Agreement reached between U.S. and Chinese governments to reinstate market access after two-year absence. Read More
EquipmentEnter To Win A Kubota At The Washington State Horticult…
October 29, 2014
Attendees have a chance to take home a new utility vehicle courtesy of Wilbur-Ellis and Western Fruit Grower. Read More
CitrusUSDA To Provide $4 Million For Honey Bee Habitat
October 29, 2014
The funds will go toward helping growers implement conservation practices to improve honey bee health. Read More
FruitsHuge California Drought Meeting Planned
October 29, 2014
State, federal officials to meet as forecasts for the coming year look bleak. Read More
PotatoesNew CEO At Black Gold Farms, A Top 100 Grower
October 28, 2014
Eric Halverson takes the reins at the potato operation, while his father Gregg will remain president of the farm’s board of directors. Read More
FruitsValent U.S.A., MGK Enter Into Marketing Agreement
October 28, 2014
Valent U.S.A. to manage the marketing and sales of MGK’s crop protection line of insect control products beginning in April 2015. Read More
VegetablesMultistate Land-Grant University Research Project Contr…
October 28, 2014
The project began in the 1970s as a Regional Initiative and has since expanded Internationally. Read More
FruitsMichigan State Offers Online Database Of Tree Fruit Dis…
October 28, 2014
Search engine helps growers identify several issues in the orchard. Read More
Stone FruitStudy Examines How To Keep Sweet Cherries Fresh
October 28, 2014
Canadian researcher says cooling of sweet cherries is key to delivering a quality product. Read More
Protected AgricultureLED Lighting Symposium To Be Held At University Of Ariz…
October 27, 2014
Event to focus on LED lighting technologies for specialty crop production. Read More
Cucurbits11 Cool Cucurbits For Florida’s Climate
October 27, 2014
Leading vegetable seed companies highlight high-performance selections for growers in the Sunshine State. Read More
CitrusModern Agriculture Is A True Centerpiece Of Thanksgivin…
October 27, 2014
FFAA's Mary Hartney says take time during this holiday season to give thanks where thanks is due. Read More