Nominations Open To Fill Board Seats For U.S. Potato Board’s 2016-2019 Term
July 7, 2015 Nominations are now open for new board members for the United States Potato board’s (USPB) 2016-2019 term. Fifty-four members will be elected or re-elected to fill open seats and the seats of outgoing board members who are completing their second three-year term in March 2016.
The USPB is the nation’s potato marketing organization. Positioned as the “catalyst for positive change,” the USPB is the organizing force in implementing programs to increase demand for potatoes and potato products.
Anchoring the USPB’s grower-directed programs is a strong foundation of market and consumer research and analysis, critical information used to understand the business environment for potatoes.
All state potato organizations have received the information and materials to begin the process of seeking and nominating interested growers. All growers will be seated on the board at the 2016 Annual Meeting in Colorado Springs, CO, March 15-17, 2016.
Board Member Guidelines
It serves the good of both potato production regions and the USPB by recruiting board members who will take an active interest in participating on the board. A board member should communicate the interests of his/her area to the board and carry the message of the board back to his/her growing community. A nominee for the USPB should be willing to:
- Attend the board’s Annual meeting, held in March, each year of the three year term, 2016-2019.
- Be active in the potato-growing community.
- Be visible in community work, participate in local government, cultural or business affairs —someone who is a leader.
- Be willing to represent and communicate with his/her constituents on a regular basis.
- Take the time to actively support USPB programs in his/her area.
- Speak to grower groups, newspaper reporters and interested parties about USPB programs, relating the value of the board to all growers, how the 3-cent per hundredweight assessment is invested and ask for input from those interested in becoming active in the promotion of potatoes.
If you are interested in being considered by your state grower leadership to fill an open spot representing your state, please contact your state manager, or for more information, contact Alexandra Grimm, USPB industry communications & policy manager, at [email protected] or 303-369-7783. The nominating process will be completed by Monday, August 3, 2015.
Source: USPB
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