Hazera Seeds Introduces New Grape/Mini-Plum Tomato

Seed breeder Hazera has created Olivia, a grape/mini plum tomato that is said to deliver consistent size and flavor and increased productivity across a long growing season in any condition.

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The tomato was developed through traditional cross breeding techniques.

“Olivia delivers consistency of fruit size and great flavor throughout the growing season,” says Yair Askira, Nafta professional manager at Hazera. “Reinforced resistance reduces exposure to protection materials, making it a better choice for growers and consumers.”

Olivia is easy to grow in all environments and weather. With resistance to Fusarium race 3, Fusarium Crown Rot, and nematodes, among standard resistances, Olivia is said to eliminate the need for grafting and reduces the requirement for plant protection materials. Its vigor gives it a long growing season, producing anywhere from 14 to 25 trusses.

The packer/shipper benefits from Olivia’s firm fruit are that it holds up well during prolonged transport from field to market, according to the company. Its consistent fruit size makes it easy to pack.

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The flavorful red tomato boasts an extended shelf life with a Brix level of 8% to 9%. As a branded product, Olivia can command a premium price.

 

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