Trade Talk to Top Florida Fruit & Vegetable Association Convention Agenda

Trade issues are top of mind these days for specialty crop producers. Efforts have been underway since early this year to remedy damage to the state’s fresh fruit and vegetable industry from Mexican product being dumped into the U.S. during Florida’s harvest season. That’s a topic that FFVA will focus on in during its upcoming 74th annual convention Sept. 25-27 in Amelia Island.

FFVA 2017 Annual Convention logoCarolyn Gleason of the Washington office of law firm McDermott Will and Emery and Sharon Bomer Lauritsen, who’s with the Office of the U.S. Trade Representative, will explain during one of the three Issues Forums what’s at stake and what FFVA and other groups are doing to ensure the industry can stay competitive.

Another forum, titled, “They just don’t understand: Consumer angst about food and what you can do about it,” will focus on consumer trust. As consumers become more interested in how their food is grown, processed and brought to market, the food system must ensure it builds trust. J.J. Jones of the Center for Food Integrity will talk about how to engage and connect with consumers, telling your story so it will resonate.

Access to a stable, legal workforce remains a top concern for producers, so that will be touched on that at the convention as well. With border walls and travel bans dominating the national headlines, where does that leave agriculture? Craig Regglebruge, National Council of Agriculture Employers, will discuss how our industry is strategizing to make sure the administration understands our unique workforce needs.

The convention also will feature two outstanding keynote speakers. State Rep. Jake Raburn will offer his take on the state of the industry during the opening luncheon on Sept. 25. During the annual traditional Cracker Breakfast on Sept. 26, we’ll hear from New York Times best-selling author Andy Andrews. Andrews, who has an interesting life story, wrote “The Traveler’s Gift: Seven Decisions that Determine Personal Success.” The book stayed on the Times’ bestseller list for 17 weeks. The newspaper hailed Andrews as a “modern-day Will Rogers who has quietly become one of the most influential people in America.”

In between sessions, there will be ample opportunity for networking with colleagues and connecting with our many sponsors. The Florida Specialty Crop Foundation will again offer up a silent auction with loads of great items such as travel packages, fashion and jewelry, artwork, wine selections, and more. Proceeds will benefit several of the Foundation’s priorities, including FFVA’s Emerging Leader Development Program and the Redlands Christian Migrant Association. The final dinner with music and dancing also will feature a spirited live auction.

To wrap up the convention, golfers can hit the fairways at the Omni Amelia Island Ocean Links Golf Course. Anglers will be treated to a great fishing excursion in the shallow back country saltwater estuaries, flats, and inlets west of Amelia Island.
To see more about the convention and to register, go to ffva.com/convention. You also can download our mobile app by searching on “FFVA” in the Apple Store or Google Play.

Topics: , , ,

Leave a Reply

Citrus Stories
Jim Snively of Southern Gardens Citrus checks oranges in a grove
Citrus
November 17, 2017
Florida Citrus Tree Rehab in Full Swing After the Storm
With Hurricane Irma well in the rear view, growers and researchers hope to work groves back to a productive state as HLB rages on. Read More
Citrus
November 14, 2017
USDA Announces Grants to Promote IPM Practices
Methyl bromide transition, crop protection management among programs funded. Read More
Biocontrols Conference
November 13, 2017
Biostimulants Making Big Strides as It Seeks Organization
The inaugural BiocontrolsSM USA East Conference & Expo in Orlando, FL, featured two days of educational sessions focused on how Read More
Biocontrols Conference
November 13, 2017
So What Exactly Are Biostimulants, Anyway?
Biostimulants are one of the hottest new topics in specialty crops, but most growers could use a little clarity on where they fit. Here are the basics you need to know. Read More
Biocontrols Conference
November 13, 2017
Microbial-based Biostimulants: Big Potential in Small Packages
There is no shortage of interest in or questions and opinions about biostimulants. Many are working to develop them as Read More
Citrus fruit drop from Hurricane Irma as seen during Biocontrols East 2017 tour
Citrus
November 9, 2017
Forecasters Subtract another Slice from Florida Citrus
USDA’s second stab at the season thins orange crop by another 7%; would be lowest output in more than 70 years. Read More
Citrus
November 7, 2017
New Tool Helps Growers Improve Phosphorus Efficiency
Technology newly available to specialty crop growers provides economic and environmental benefits. Read More
Citrus
November 7, 2017
Comments Sought in Ag Water Component of FSMA
Growers and other interested parties are encouraged by United Fresh to weigh in on agricultural water requirements in the Food Safety Modernization Act. Read More
Sun-and-moon
Citrus
November 7, 2017
Study: Circadian Clock in Plants May Boost Water Efficiency
The Texas A&M team that won a 2017 Nobel Prize for Physiology or Medicine on circadian rhythm at a molecular level turn their attention to plants. Read More
Citrus stew courtesy of Irma
Citrus
November 6, 2017
South Florida Wringing out From Record-Setting Wet Season
Tropical torrents, along with a persistent precipitation pattern, helps break 70-year high-water mark. Read More
Citrus
November 2, 2017
Field Scouting Guide: Yellow Nutsedge
Follow these tips to identify and manage this wily weed. Read More
Citrus
November 1, 2017
Produce Industry Leaders Concerned About H-2C Amendments
It’s been a long time since significant immigration reform that will help American growers has passed Congress. The most promising Read More
Joseph Lowell Loadholtz
Citrus
October 30, 2017
Florida Agricultural Hall of Fame Makes Room for Four More
Outstanding lifetime achievers in the state’s farming sector join elite list of honorees. Read More
Citrus
October 25, 2017
After a Delay, H-2C Is Getting a Committee Review
The Ag Worker Act must make it past the Judiciary Committee to have a chance of making it to the House floor. Read More
Immokalee< FL, Farm and Grove aerial view
Business Planning
October 25, 2017
Matchmaking Made Easy for Land Owners and Seekers
New website provides revenue potential for property holders. Read More
The Latest
Citrus
November 17, 2017
Alico Overhaul to Cut Citrus Production …
Company restructuring aims to integrate legacy businesses and reduce input costs significantly. Read More
Citrus
November 17, 2017
Sustainable Farming Projects in Florida …
St. Johns River Water Management District grants backing to 12 on-farm plans aimed at resource conservation and nutrient reduction. Read More
Citrus
November 17, 2017
Florida Citrus Tree Rehab in Full Swing …
With Hurricane Irma well in the rear view, growers and researchers hope to work groves back to a productive state as HLB rages on. Read More
Citrus
November 14, 2017
USDA Announces Grants to Promote IPM Pra…
Methyl bromide transition, crop protection management among programs funded. Read More
Biocontrols Conference
November 13, 2017
Biostimulants Making Big Strides as It S…
The inaugural BiocontrolsSM USA East Conference & Expo in Orlando, FL, featured two days of educational sessions focused on how Read More
Biocontrols Conference
November 13, 2017
So What Exactly Are Biostimulants, Anywa…
Biostimulants are one of the hottest new topics in specialty crops, but most growers could use a little clarity on where they fit. Here are the basics you need to know. Read More
Biocontrols Conference
November 13, 2017
Microbial-based Biostimulants: Big Poten…
There is no shortage of interest in or questions and opinions about biostimulants. Many are working to develop them as Read More
Citrus
November 9, 2017
Forecasters Subtract another Slice from …
USDA’s second stab at the season thins orange crop by another 7%; would be lowest output in more than 70 years. Read More
Citrus
November 7, 2017
New Tool Helps Growers Improve Phosphoru…
Technology newly available to specialty crop growers provides economic and environmental benefits. Read More
Citrus
November 7, 2017
Comments Sought in Ag Water Component of…
Growers and other interested parties are encouraged by United Fresh to weigh in on agricultural water requirements in the Food Safety Modernization Act. Read More
Citrus
November 7, 2017
Study: Circadian Clock in Plants May Boo…
The Texas A&M team that won a 2017 Nobel Prize for Physiology or Medicine on circadian rhythm at a molecular level turn their attention to plants. Read More
Citrus
November 6, 2017
South Florida Wringing out From Record-S…
Tropical torrents, along with a persistent precipitation pattern, helps break 70-year high-water mark. Read More
Citrus
November 2, 2017
Field Scouting Guide: Yellow Nutsedge
Follow these tips to identify and manage this wily weed. Read More
Citrus
November 1, 2017
Produce Industry Leaders Concerned About…
It’s been a long time since significant immigration reform that will help American growers has passed Congress. The most promising Read More
Citrus
October 30, 2017
Florida Agricultural Hall of Fame Makes …
Outstanding lifetime achievers in the state’s farming sector join elite list of honorees. Read More
Citrus
October 25, 2017
After a Delay, H-2C Is Getting a Committ…
The Ag Worker Act must make it past the Judiciary Committee to have a chance of making it to the House floor. Read More
Business Planning
October 25, 2017
Matchmaking Made Easy for Land Owners an…
New website provides revenue potential for property holders. Read More
Biocontrols Conference
October 23, 2017
Biocontrol Gains Traction in the East
Biological control — whether you’re talking about biochemicals, microbial products, beneficials, or even the relatively new category of biostimulants — Read More