Before even walking through the entrance, customers know they are shopping at a local, independently owned store
Roots makes sure its customers are familiar with their entire staff
Make your company mission front and center. The sign above is from “Bark! Positive Petfood,” an organic pet store owned by the same company as Roots
Have fun with your promotion of local products
Get your staff involved by promoting their favorite products
Do you have any uniquely named products at your store? A simple description goes a long way
Roots Market in Clarksville, Md., has a wide selection of organic, all-natural and vegan-friendly products, including produce, meats and others. Check out the slideshow to see how the market uses its signage to build a connection between its customers and its staff, among other things.
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