New Digital Diagnostic Tool for Berry Growers

Decision in Washington impacts $10 billion agricultural industry and more than 100,000 fieldworkers in the state.

Thanks to mild winter, numbers for the pest are growing, especially in southeast Pennsylvania.

U.S. Apple Association working with AgriLogic Consulting, LLC and USDA Risk Management Agency to offer new risk management option which takes into effect weather damage and fire blight loses.

International pear conference comes to the U.S. for the first time.

Researchers say fluctuating temperatures have confused trees, but perhaps any damage occurred will help thin out crops.

USDA has released its first-ever survey on direct marketing, and it shows that the local food industry is huge.

You’ll want to get in on this big 2016 Halloween trend! If you sell pumpkins this fall, make […]

The Heartland Maze has gone the extra mile and created a maze design that promotes a cause. Together […]

Writer Kristen Wile wrote a series of articles delving into the local food movement, and says the word “local” is overused, to the point that many chefs avoid using it. So American Farm Marketer asked her about her views on if local food and farms, and if she thinks that the farm-to-table movement is over.

The award was presented at United Fresh’s Washington Conference where discussions focused on labor, trade agreements, and the upcoming election.

You’re competing with dozens of other local fall festivals. You need to find a way to stand out. So why not take a page from fairs and add buzz-worthy food items to your offering?

Our editors visit farm marketers all over the country and see great ideas. We each picked one or two that you can put into action.

A new study from UC Davis shows buying directly from farmers has a much bigger impact on the local economy.

Hot temperatures, lack of precipitation, mechanization, and high density production systems were among the highlights of the International Fruit Tree Association’s annual study tour.

Earlier this year, we asked farm marketers which of their current business channels they would like to increase. […]

The U.S. is famously a melting pot of cultures from around the world, some of which have cuisines that […]

The Washington Post published an in depth article questioning if farmers markets have become such a social venue, that customers are buying more prepared food than fresh produce.

When a tornado destroyed Edwards Apple Orchard’s farm market barns in 2008, owner Ken Hall held a day-long retreat with everyone who might have a say in the rebuilding project, from employees to the fire marshal to regulators.

If you understand what your customer actually values, then you can match your marketing messages and pricing to what they really want.