Pick-Your-Own Berries With A Twist

The produce industry is getting into brand marketing in a big way. The Produce Marketing Association (PMA) has announced the launch of a new promotional campaign – FNV – designed to take a page from the marketing strategies of big-money consumer brands like Nike and Apple.

Outreach abuzz with with many fruitful efforts to connect with apple consumers.

1. The National Watermelon Association (NWA) is celebrating its 100th anniversary next year. How do you plan to […]