SunnyRidge Launches Organic Blueberry Line

Winter Haven, FL-based SunnyRidge Farm announced its expansion into the organics market this domestic season with its new Organic Blueberries. SunnyRidge’s organic blueberries will be sourced from both company-owned and contract grower farms beginning with Florida production in March and continuing through August.

“Our expansion into organic blueberries is a natural complement and expansion to our existing product line and continues our company’s commitment to innovation within the berry industry,” said Keith Mixon, president and CEO of
SunnyRidge Farm Inc. “SunnyRidge continues to position itself as a key partner to our customers providing a one-stopshop for a reliable, year-round supply of the most popular berry varieties. As consumers become increasingly interested in the methods used to grow their produce, it is important that we continue to provide retailers with products that enable the consumer to choose the product that they are most comfortable with – for themselves and their family,” said Mixon.

The organic blueberries will be harvested from approximately 200 total acres. The company expects to ship 5 million
pound during the 2010 domestic season, most of which will be sold to grocery and clubstore retailers. The berries will be
certified organic based on USDA National Organic Program standards, and all will come from GlobalGAP certified
farms, one of the strictest GAP certifications available.