Global Table Grape Grower Finds New Opportunity India
May 21, 2024 The world’s fruit production landscape is really changing. The latest example is the March announcement by Bloom Fresh International about its opening in India as a new company.
Bloom Fresh International is the world’s largest premium fruit-breeding company, created by the August 2023 merger of SNFL Group (Special New Fruit Licensing) and International Fruit Genetics (IFG).
The event in India drew nearly 50 licensed growers and nurseries as well as executives and commercial managers from Bloom. The host was Sahyadri Farms, India’s largest fruit and vegetable value chain, where Bloom has several commercial fields for five of its popular table grape varietals.
India is one of the top producers of table grapes and a leading exporter to Netherlands, the U.K., Germany, and the Middle East, among others. As one of the world’s most populous countries, it has opened new opportunities for Bloom to supply both domestic and international markets, with 80 hectares of its table grapes currently planted in India.
Additionally, the country has enabled Bloom to fulfill a crucial harvest window between April and June and supply table grape varieties during a period that has traditionally been a challenge in Europe.
RELATED CONTENT: A Century of Grape Breeding And Still Growing Strong
“We are very proud to work with Indian growers and introduce our innovative, healthy, and delicious table grape varietals to this market, to cover local production, and open an earlier commercial window in Europe and the United Kingdom,” Karen Smit-Lotriet, Bloom’s Commercial Lead in India, said. “There is a big demand in the country to replace the older legacy varieties with new tasty and crunchy table grapes, which are in high demand from all the major global retailers. Approximately 90% of plantings in India are white seedless varieties, which in turn enables Bloom to offer a myriad of flavors, colors, and tasting sensations to excite consumers throughout the country.”
Subscribe Today For
