Pure Intel data show farmers in Stanislaus County reported a greater YOY increase in crop protection activity than any other county in the Golden State.
The Pure Intel team hypothesized there would be an even mix of California growers with multiple crops vs. single crop specialization. Data say otherwise.
Meister Media’s PURE Intel™ platform update has revealed a clear fungicide winner in 2025 market share through May.
New data show California tree nut crops head and shoulders above other specialty crops in treated acres so far in 2025.
Data show RoundUp PowerMAX 3, Microthiol Disperss, and LI 700 among the top California crop protection product use in 2024.
After a great start to the season, crop protection activity has continued to lag into fall; but the market remains on pace for year-over-year growth.
Crop protection activity has been robust in California this year. New data show growers are on pace to achieve something not accomplished since 2020.
Growers in the Golden State are on pace to deliver a year-over-year increase in treated acres of crop protection products for the first time since 2020.
Farmers report 22.9 million treated acres of crop protection applications in the first four months of 2024, the highest at the end of April since 2020.
Data show early-season applications have helped produce a significant increase in crop protection activity thus far in 2024.
More than half of growers reporting any pesticide application used biopesticides. See which crops are tops in treated acres.
After three consecutive years of declining treated farm acreage in California, the initial report of final 2023 application data shows a different story.