2021 a Roller Coaster Ride for New York Grapes

Kevin Martin of Cornell’s Lake Erie Regional Grape Program compiled the following analysis: For Concord grapes, an early spring frost set off alarm bells. With many varieties in short supply, Concord included, nothing could be worse than having a shifting demand curve with a lack of supply. Whether it was bud count, fruit set, or large berries, most frost damaged vineyards saw smaller crops than their neighbors but still above average.

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Then there was the hail. It initially appeared to impact a fairly significant number of acres. Some appeared to have visual damage that did not significantly impact yield.

Unfortunately, for a small percentage of growers it was a complete disaster. It was significant enough to cause some issues with the local Pinot Noir market. The surprise here is that these disasters initially appeared to be widespread events that might have lasting market consequences. As we wrap up the season it appears that all but the most severe frost damage had above average yields and did not struggle with Brix accumulation.

For some, gross revenue was quite large this year. Native grapes (Concord and Niagara) produced at volume for juice and wine. Those that were harvested timely combined nicely for high yields and prices. A few growers did struggle to make timely cash market deliveries due to slow Brix accumulation as a result of the large crop and frequent rains.

Concord grape processors all report receiving large amounts of fruit on a per acre basis. This year the average Brix for Concord juice grapes is around 15.7 across all processors in the Lake Erie Region. This is significantly lower than average. It is also difficult to imagine having a year with a lower average unless changes in minimum standards across all processors were implemented.

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As far as Cooperatives are concerned the theme is similar. Brix accumulation was a larger concern and is likely to impact revenue for some growers. These growers cannot know for sure how gross revenue will shake out. Most signs point toward a healthy market.

Products that indirectly compete with grapes have seen significant increases in price. This is most apparent in the juice grape market as corn, processing apples and other commodities have increased in price. This provides us with some expectations that prices going forward will be reasonably healthy for the next 11 months.

For more of the story, continue reading at wnynewsnow.com.

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I don’t claim to be an Ag researcher and I know you are just reporting on one person’s view, but I really don’t agree with this person. I spent a week in Lodi AVA a few years ago interviewing winemakers and the area is the poster child for yield problems. Back then, Gallo was paying about $1.5K for a ton of Zinfandel, Merlot, or Cab Sauv and had contracted for roughly 80% of the local grower’s total output. This fruit was destined for bulk wine and Gallo had little concern for the quality. Most growers were shooting for 8+ tons/acre on 4×6 vine spacing and VSP trellising. The other 20% were estate wineries trying to make quality wines and the marketing was failing, because of the reputation of the other 80%. Yield is a huge issue for newer AVA’s trying establish a reputation for quality. In the end, small product estate wineries have to develop a reason to draw customers and the difference between 8 ton yield and 2 ton yield vineyards and corresponding wine is huge.

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