Say Hello To ‘EverCrisp’ 2.0 – A Real Looker of an Apple Posted by David Eddy|May 9, 2023 Popular variety’s successor, ‘MAIA-Mitchell’, has all the pluses – but makes its appearance eight weeks earlier in “chili-red” color.Read More
‘EverCrisp’ Apple gets PLU Approval Posted by Christina Herrick|August 26, 2017 Midwest Apple Improvement Association prepares for large harvest and larger distribution reach for first variety released.
Two MAIA Releases Available for Growers, Hobbyists By Christina Herrick|March 25, 2017 ‘Crunch-A-Bunch’ is an early ‘GoldRush’ and ‘Bakers Delight’ is a secret ingredient for baking.
An International Release Is Good News For Apple Growers By Christina Herrick|February 29, 2016 A new partnership between Midwest Apple Improvement Association and International Pome Fruit Alliance will get the ‘EverCrisp’ apple international exposure.
Midwest Apple To Be Marketed Abroad By Christina Herrick|February 2, 2016 Midwest Apple Improvement Association signs agreement for international development of its first release.
Midwest Apple Improvement Association Eyes Next Steps By Christina Herrick|April 3, 2014 With EverCrisp’s success, the organization is now targeting five varieties for second-generation plantings and additional testing.
New Apple For The Midwest By Brian Sparks|February 4, 2013 Since its formation in the mid 1990s, the Midwest Apple Improvement Association (MAIA), a grower-driven breeding program, has […]