New Strategic Alliance To Lead Crop Input Innovation Delivery

A new fertilizer innovation is on the horizon, and Washington State-based Tidal Grow AgriScience, a division of Tidal Vision Products Inc., is preparing the market through a newly formed Formulator Strategic Alliance. This strategic model is designed to accelerate the delivery of intelligent plant nutrition technologies, with the first rollout coming in this fall. The alliance brings trusted ag retailers to the ground level of advanced crop input production, creating a new go-to-market approach that benefits both retailers and growers.

Heartland Co-op, a leading Midwest-based agricultural cooperative, is the first formulator to join this exclusive alliance.

Tidal Grow is currently in talks with other potential formulators who want to drive the industry forward to join the alliance. The first major product to launch under the Formulator Strategic Alliance is expected to hit the U.S. market later this year. It is scientifically formulated to unlock more yield potential with fewer inputs and bring new in-season responsiveness to growers. Additional flagship innovations are in development for future release.

“This isn’t just a new crop input,” says Norm Davy, President and Chief Commercial Officer at Tidal Grow AgriScience. “This specific, precise formulation itself is revolutionary, and we’re taking an innovative, future-focused approach to go to market with some of the largest and most influential in-market organizations to ultimately reach growers. By aligning with strategic, forward-thinking organizations like Heartland Co-op, we’re building a leading-edge alliance designed to fast-track solutions that deliver performance, sustainability, and profitability for all stakeholders.”

For additional information, visit tidalgrowag.com.