MANA Introduces New Brand
October 23, 2012 MANA Crop Protection has announced its KlearSky Technology brand, which represents advanced formulation technology that embodies a range of attributes to deliver high performance and reduced impact on the environment.
According to the company, KlearSky Technology sets a new standard in formulation technology by encompassing the superior efficacy of conventional active ingredients while lowering product emissions and enhancing the handler experience through such features as lower odor, fewer personal protective equipment requirements, and/or reduced signal word.
MANA products currently carrying the KlearSky designation include ABBA Ultra, Paradigm, and Vulcan insecticides. All of these brands comply with emissions potential standards set by the California Department of Pesticide Regulation and approved by EPA, have improved handling characteristics compared to the market standard, and perform as well or better than the market standard. The marketing materials for these products will carry the KlearSky logo and description.
MANA introduces the KlearSky Technology brand as a means of indicating formulations that pest control advisors, consultants, and growers can rely on for high performance, a reduced impact on the environment, and less restrictive handling requirements.
“The MANA KlearSky brand is a representation of our industry commitment to provide advanced formulation technology that enhances the handler experience and reduces the impact on the environment without sacrificing performance or efficacy,” said Dave Downing, product manager, MANA Crop Protection. “When people see the KlearSky logo associated with one of our products, they’ll know that product will provide dependable performance while simplifying handling or application. Plus they won’t have to switch to another product when the proposed clean air standards are put in place because KlearSky products will already comply with the regulations.”
