Video: How Grower Feedback Is Vital To Shaping New Vegetable Varieties

Vegetable variety development is a work in progress. Seed breeders are constantly working to stay ahead of challenges and provide solutions for growers’ needs. Knowing what those needs are is key to new-and-improved vegetable varieties, says Lauren Giroux, Director of Product Selection and Trialing for Johnny’s Selected Seeds.

American Vegetable Grower Editor Carol Miller had the chance to catch up with Giroux in the field. She asked Giroux, how does Johnny’s gather grower feedback to guide variety development?

Check out the video clip below to see Giroux’s reply to that question and more.