Programs correspond with the operation’s harvesting schedule and packaging is designed to resonate with local consumers.

It’s a rare occasion when a topic for a column falls in place like this month’s did. I […]

It is hoped that with approximately $66 million in Specialty Crop Block Grants, research will be conducted to find new weed control and fumigant options.

This year’s list features spinach, cucumbers, potatoes, and more, and has industry members lobbying for increased consumer education.

Consumers don’t equate fresh fruit and genetically modification technology. GMO-free labels confuse the issue and create fear where there should be none.

Zeroing in on consumer behavior may mean more dollars in your pocket.

Consumer incentive initiative supports Florida blueberry and California strawberry deal.

The irrigation company will donate a portion of its sales to an Ohio non-profit organization that provides free surgery to children and young adults with cleft lip and palate.

Far East republic is the fastest growing trade market for agricultural exports from the Sunshine State.

The bike ride will bring together 40 fresh produce industry members to cycle 275 in CA over the four days leading up to the 2014 PMA Fresh Summit Convention and Expo.

There are many definitions of sustainability, but here’s the most important one for you and the future of your business.

The company acquired the assets of California company, Onions, Etc. as part of a multi-year expansion plan.

Promote the perceived benefits of your produce in the right place for the right price.

Richard VanVranken posits that agri-tainment and agri-tourism are not as new as we think, and that the trend was even seen as early as the late 1800s.

“An unhappy customer will tell 11 people about a negative interaction with your business. In turn, those 11 people will tell five other people — that’s a total of 67 people hearing about an unpleasant experience. And 30% of those disappointed customers will tell more than five people.”

Negative portayals of ag in the media aside, the real threat to the public image of the grower is growers themselves.

Unique options available for consumers include a tray package and a microwaveable bag.

An ounce of prevention is worth a pound of cure, especially when preventing agriculture-related injuries to visitors — or your staff members.

Florida Ag Commissioner Adam Putnam says the growth and modernization of Panama City serves as healthy competition and motivation for the Sunshine State.