The California Table Grape Commission was established by an act of the state legislature in 1967. Approved by a grower referendum in 1968, the commission has been affirmed through grower referenda every five years since its inception. The purpose of the commission is to maintain and expand markets for fresh California grapes and to create new and larger intrastate, interstate, and foreign markets.
Despite an early start to harvest, steady shipments and cold storage supplies are in position to keep California table grapes available for holiday promotions.
With California grape season’s high-volume months ahead and the return of pro football in Mexico City, the two brands aim to engage consumers in Mexico.
