Marketing
Agency goes to bat for the industry regarding statement slighting OJ’s health benefits.
New agreement addresses concerns over brown rot.
Angry at European Union/United States sanctions over Ukraine, Russia has banned many food imports.
Organization is honored for web presence and healthy eating campaign.
Properly promoting product involves engaging your target audience to meet their needs. But based on the campaigns dominating airtime, many are missing the mark.
While there is no recipe for the perfect activity for your farm, these venues have carved their own path through new offerings.
The success of your farm market business depends on finding the right people to fill your needs.
One-year embargo also includes fruits and vegetables from Canada, the European Union, and beyond.
Baloian Farms received an award for their squash with seasoning kits at the 4th Annual Fresno Food Expo in California.
Three new USDA directories help connect consumers and farmers through local food opportunities.
New look offers customized experience for users depending on their device – phones, tablets, and desktop computers.
Social marketing aims to bring attention, support, and action to a cause, and can help increase your business’ bottom line.
North American Farmers’ Direct Marketing Association, or NAFDMA, is an association devoted to this growing industry. Members include farmers, farmers’ market managers, Extension agents, industry suppliers, government officials, and others in the farm direct marketing industry in North America.
NYAA launches a new, consumer-friendly website.
Three Florida producers weigh in on what they are doing to meet the changing dynamics of demand.
Agriculture Secretary Tom Vilsack declares dates to celebrate U.S. farmers markets
Next generation offers tips, pointers to increase traffic on your social media accounts.
U-Pick Farming increases revenue, helps with labor, and educates consumers about agriculture.
To sell more produce, focus on quality, variety, and engaging customers.