Apple production is reaching heights that would have been unthinkable two or three decades ago. That’s great news for growers — if we can sell them all profitably,
With larger-than-ever crops, more new varieties and uncertain markets, we explore the current state of apple production and what it means for the future of the industry.
With all these new varieties being planted, John Rice of Rice Fruit Company, says you should focus as much if not more on marketing these new varieties as in understanding how to grow them.