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Muhammad Abdullah, Folio3 Agtech

Muhammad Abdullah, Folio3 Agtech

The Hidden Margin Leak Between Projected and Actual Harvest Dates

Thomas Skernivitz

Thomas Skernivitz

Biofertilizers 101: What Fruit Growers Need To Know

Anthony P. Keinath

Anthony P. Keinath

Powdery Mildew: A Crop Protection Problem That Needs Attention

Carol Miller

Carol Miller

Video: Why Viral Resistance Is the Next Big Hurdle in Melon Breeding

SPECIAL REPORT DOWNLOAD: Your Guide To Pesticide Resistance
Wish Farms Wins Award for Its Ag-Environmental Leadership Efforts

Wish Farms Wins Award for Its Ag-Environmental Leadership Efforts

Posted by Paul Rusnak|April 3, 2025
A deep commitment to sustainability in its farming practices earns Wish Farms this year's prestigious Agricultural-Environmental Leadership Award.Read More

Latest Stories

Cool Cucumber Varieties You Will Want To Grow Now

Posted by Carol Miller|June 3, 2026

Why the U.S. Apple Industry Is at a Crossroads

By Melinda Taschetta-Millane|June 2, 2026

The Hidden Margin Leak Between Projected and Actual Harvest Dates

By Muhammad Abdullah, Folio3 Agtech|June 2, 2026

New Round of USDA Aid for Specialty Crops Good News for California Walnuts

By California Walnut Commission|June 1, 2026
Take a Virtual Tour of Wish Farms’ New Headquarters in Florida

Take a Virtual Tour of Wish Farms’ New Headquarters in Florida

Posted by Paul Rusnak|March 31, 2021

Longtime berry growing operation cuts the ribbon on its unique office complex in Plant City. Get an inside and outside look.

Wish Farms Goes on the Grow in California

Wish Farms Goes on the Grow in California

Posted by Growing Produce Staff|February 18, 2021

See how the longtime, Florida-based berry producer is expanding its operations to meet demand on the West Coast.

Wish Farms ups Its Strawberry Growing Game in Florida

Wish Farms ups Its Strawberry Growing Game in Florida

Posted by Paul Rusnak|December 10, 2020

Learn more about the acquisition that is adding specialized acres of production power for the Plant City-based operation.

Bold Brand Refresh Rolled Out by Wish Farms

Bold Brand Refresh Rolled Out by Wish Farms

Posted by Paul Rusnak|November 11, 2020

See what the longtime berry producer has in mind to sweeten its marketing and communication efforts.

Ways Wish Farms is Feeding a Need Amid COVID-19 Crisis

Ways Wish Farms is Feeding a Need Amid COVID-19 Crisis

Posted by Paul Rusnak|April 2, 2020

The longtime Central Florida-based grower has donated a mountain of fresh strawberries to help local food banks. Find out how many pounds.

Wish Farms Breaks New Ground on Future Growth

Wish Farms Breaks New Ground on Future Growth

Posted by Paul Rusnak|September 23, 2019

Longtime Central Florida-based berry grower and shipper digs in for big expansion and reveals new marketing tagline.

Wish Farms Set to Make a Big Move Close to Home

Wish Farms Set to Make a Big Move Close to Home

Posted by Paul Rusnak|August 28, 2018

Central Florida berry producer with deep roots closes on deal to strategically relocate its headquarters and reimagine the business.

Wish Farms Expands Its Blueberry Reach in Michigan

Wish Farms Expands Its Blueberry Reach in Michigan

Posted by Christina Herrick|July 15, 2018

Large Florida berry grower and marketer sweetens deal with longtime family-owned operation.

Wish Farms Boosts Product Portfolio With Raspberries

Wish Farms Boosts Product Portfolio With Raspberries

Posted by Paul Rusnak|August 31, 2017

Newest commodity to help company reach year-round supply goal, and help fuel consumer-focused marketing campaign.

Florida Strawberry Picking Contest a Big Winner for Charity

Florida Strawberry Picking Contest a Big Winner for Charity

Posted by Paul Rusnak|February 22, 2017

Fourth-annual fundraising event brings in more than $100,000 to benefit children of local farmworkers.

Wish Farms Shows Love With Super-Sized Strawberry Donation

Wish Farms Shows Love With Super-Sized Strawberry Donation

Posted by Paul Rusnak|February 14, 2017

More than 4,000 pounds of locally grown produce from Central Florida farming operation goes to help feed needy families in the Tampa area.

Table Set for an Extra-Sweet Florida Strawberry Season

Table Set for an Extra-Sweet Florida Strawberry Season

Posted by Paul Rusnak|December 20, 2016

Conditions ideal for new, flavorful varieties. Marketing campaign aims to clue-in consumers.

Wish Farms Going Bigger, Bolder With Blackberries

Wish Farms Going Bigger, Bolder With Blackberries

Posted by Paul Rusnak|October 10, 2016

Central Florida-based operation meeting consumer demand by extending its berry program.

Wish Farms Commits $100K To Food Safety Cause

Wish Farms Commits $100K To Food Safety Cause

Posted by Paul Rusnak|July 26, 2016

Central Florida berry operation will donate $20,000 annually over the next five years to fund various research projects backed by the Center for Produce Safety.

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